Business Tips for Web Sites, Blogs, Social Media and Online Marketing

How to Create a Facebook Page for your Business

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5/7/2010 NOTE: Facebook has modified the setup (again!) — so I have written a new post with revised instructions. You can access it here: How to Create a Facebook Page for Your Business

Thinking about using Facebook to promote your business? Keep reading to learn how to setup your own Facebook Page.

You may already have a Facebook account to connect with family and friends. But don’t create – or use - a personal Facebook profile for your business. Profiles are for People. Pages are for Businesses. Facebook profiles have friends, which require mutual acceptance. Pages have fans – and can be added without administrator approval. Pages also have different setup options than profiles, allowing you to include business-specific information. For example, a local business page can display the hours they are open for business.

Below are instructions for how to create a Facebook Page. The steps are slightly different depending on whether you already have a Facebook profile setup or not.

If you already have a Facebook account:

1.  Login to your account at Facebook.
    
2. Scroll down to the bottom of the web page and click on the "Ads and Pages" icon in the lower left corner.
    
    
    
3. On the next page, click on "Pages" at the top – and then click "Create a Page". (If you don’t see the "Ads and Pages" icon — you can also get to this page through this link: http://www.facebook.com/pages/create.php
    
   
    
4. Select a Category type: "Local", "Brand, Product, or Organization", or "Artist, Band, or Public Figure". Then select a sub-category from the drop-down menu underneath the category you selected. NOTE: You won't be able to change your category or sub-category after you create your page!
     
5. In the "Name of Page" box, type in the name of your business. NOTE: You won't be able to change your page name after you create your page!
    
6. If you don't want to have your Facebook page viewable by the public yet, check the box that says, "Do not make Page publicly visible at this time." You will still be able to work on your new Facebook page now and you can publish it when you're ready.
    
7. Type in the security words in the box below them.
    
8. Click on the "Create Page" button. (By clicking on this button, you are confirming that you have the rights to create this page for the business.)

 
Your Facebook Page is now created! Now it's time to enter in your business information...
 

If you don't have a Facebook account:

1. Go to Facebook at: http://www.facebook.com/pages/create.php
    
   
    
2. Select a Category type: "Local", "Brand, Product, or Organization", or "Artist, Band, or Public Figure". Then select a sub-category from the drop-down menu underneath the category you selected. NOTE: You won't be able to change your category or sub-category after you create your page!
    
3. In the "Name of Page" box, type in the name of your business. NOTE: You won't be able to change your page name after you create your page!
    
4. If you don't want to have your Facebook page viewable by the public yet, check the box that says, "Do not make Page publicly visible at this time." You will still be able to work on your new Facebook page now and you can publish it when you're ready.
    
5. Type in the security words in the box below them.
    
6. Click on the "Create Page" button. (By clicking on this button, you are confirming that you have the rights to create this page for the business.)
    
   
    
7. On the next page, select "I do not have a Facebook account" and enter in your email, password, date of birth, and security words.
    
8. Click the "Terms of Use" and "Privacy Policy" links to view them. Then check the box to confirm that you have read them and agree to them.
    
9. Click the "Sign up Now!" button.

 
Your Facebook Page is now created! Now it's time to enter in your business information...